Holly Chessman
About Me:
Meet Holly Chessman
A seasoned professional, I enable clients to achieve business goals through exceptional strategies and materials, providing:
-
Tools and teachings to enable quick growth
-
Programs that achieve measurable success
-
Knowledge to enable clients stay on the cutting edge of the digital world
I've been listed number 28 in the top 100 influencers on gender equality and diversity, received a Smart Women Visionary, named one of the top 20 digital marketing influencers in New England, quoted in Forbes, featured on Podcasts, spotlighted as one of the leading women in the Boston tech scene, and quoted as an influencer.
LEAD(HER)
DIGITAL MARKETING
INFLUENCER
My passions include:
-
Working towards gender equality, diversity, and inclusion
-
Mentoring people transitioning back into the workplace or a new line of work
-
Speaking and writing about how women can grow their reputations and careers
-
Science fiction (Doctor Who in particular though you'll often find my nose in a book)
BACKGROUND AND EDUCATION
I've worked at both large and small organizations. I've managed teams and handled projects for international audiences in a variety of markets. In addition to providing strategic marketing advice, social media savvy, and writing expertise, I regularly present about career growth and marketing education at tech companies, events, and other educational settings.
For more about my credentials, check out my LinkedIn profile or writing samples.
Other tidbits about me:
-
Previous to my marketing career, I worked in software documentation as a technical writer
-
I attend industry events to keep up with new tech, diversity initiatives, and innovative programs
-
My B.A. is from U of M, Ann Arbor (double major in Communications and Creative Writing)
-
I lived in Israel for a number of years and speak Hebrew
MARKETING INFLUENCER
I am regularly quoted as a marketing and diversity influencer. Click on a tiles below to check out some of the articles in which I've been quoted. If you'd like to include me in an article like the ones below, contact me and let's talk.
 What’s the Ideal Number of Experts for Expert Roundup Posts? 27 Experts Weigh In. |  Sales and Marketing Alignment: 45 Experts Explain How To Connect The Dots |
|---|---|
 Shep Hyken's Top 5 Customer Service Articles |  Marketing Attribution Models: 43 Experts Explain How to Choose The Right One (and Mistakes to Avoid) |
 What is Lifecycle Marketing? Expert Roundup. |  67 MarTech Bloggers: They’re the Reason for this Site, They’re the Inspiration |
 LinkedIn - Top Trending Content for Marketing From the Heart |  What’s the Best Way to Improve Customer Service? 63 Influencers Weigh In. |
 The Top 2016 Social Media Marketing World Influencers |  Make Twitter One of Your Content Promotion Channels |
FORBES
Curious about the Forbes articles that include my advice? Click on one of the tiles below to read some of the pieces in which I have been quoted as a communications expert.
 Writing a Press Relese? 14 Elements You Need to Include. |  10 Tactics You Can Use to Boost Customer Loyalty and Retention |
|---|---|
 12 Unique Features That Help Your Website Stand Out From the Crowd |  13 Collaboration Systems to Keep Your Remote Marketing Team Connected and Productive |
 12 Ways to Keep Customer Interaction Alive in the Face of Self-Service Technology Integration |  10 Ways Marketers Can Adapt to the Decline of Brick-and-Mortar Stores |
 12 Effective Ways to Ensure Your Media Pitches Are Successful |  Omnichannel Marketing: How to Deliver Consistency and Strong Customer Service |
 Leveraging Expertise: 11 Ways to Solidify Your Position As An Expert Resource In Your Industry |  14 Creative Ways to Include Customers in Your Marketing Efforts |
 12 Types of Content to Master When Building a Strong Online Presence |  12 Common Copywriting Mistakes You Could Be Making |
 12 Ways CEOs Can Support Their Marketing Team |  14 Soft Skills to Cultivate to Become a Better Marketer |
 12 Communications Skills Marketers Can Learn From Other Industries |  10 Ways Automation is Shaping the Future of Marketing |
 14 Effective Ways to Keep Brainstorming Sessions On Track |  Expert Tips on How to Make a Great First Impression in Business |
 11 Smart Ways to Get Free PR for Your Brand |  7 Effective Ways to Improve eCommerce Conversion Rates |
 12 Of the Worst Social Media Mistakes and How to Avoid Them |  12 Quick Tricks For Writing an Engaging Headline |
 11 Upfront Ways to Handle Unpleasant Conversations |  A Communicator's Profile Isn't Complete Without These 10 Things |
 7 Ways to Share the Hard Truth Over Social Media |  8 Media Channels Marketers Are Using to Build Their Brands |
 6 Conferences to Attend for Unexpected Industry Insights |  7 Ways to Evaluate Your Online Reach Beyond Direct Conversions |
 9 Creative Ways to Get Free Publicity For Your Brand |  8 Timeless Communications Lessons to Learn and Retain Throughout Your Career |
LET'S TALK!
If you scrolled through all that info, you know you want to work with me. Send me a note at Holly@askholly.net or fill out the form below now. Let's make it happen!